Historic Downtown Atlanta Building Gets Rooftop Digital Display

New York City-centered SNA Shows created a 43-foot-long, curved LED display for the rooftop of a compact historic constructing at 140 Peachtree Street NW in downtown Atlanta. Procured by Orange Barrel Media, the electronic-out-of-residence (DOOH) exhibit overlooks Margaret Mitchell Sq. at the intersection of Peachtree and Forsyth Streets.

The new LED display screen measures 13’4″ large by 43′ large and athletics a 50-foot convex radius so pedestrian and auto site visitors in the course of the intersection can look at its material. Instantly throughout the intersection from the electronic is the entrance to the Peachtree Heart station for Atlanta’s rapid transit authority (MARTA).

Designed from SNA Displays’ EMPIRE Exterior line of products, the monitor has an 8mm pixel pitch and additional than 830,000 pixels (510×1,640). The rooftop digital display sits just above a waterfall aspect interspersed with columns.

“While massive, flat LED screens can be really effective, the curved structure is perfect for this intersection,” claims Tony Kaiser, venture manager for SNA Displays. “Orange Barrel Media is at the reducing edge of urban out-of-property media, and we’ve partnered with them on quite a few projects, typically customizing video clip screens in progressively imaginative approaches.”

Decatur, Ga.-based Henry Inc. executed set up products and services for the exhibit.

The 3-story constructing at 140 Peachtree is a historic landmark. Designed in 1911, the compact developing has been property to the Hillyer Have faith in Corporation, Citizen and Southern Lender, and, most a short while ago, Breen Smith Promoting.

To check out pics of the challenge, click on “view slideshow.”